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LinkedIn Sales Navigator

LinkedIn Sales Navigator

Overview

What is LinkedIn Sales Navigator?

LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

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Recent Reviews

TrustRadius Insights

LinkedIn Sales Navigator is a powerful tool that has been widely adopted by sales and business development teams across various …
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Best Lead Sourcing Tool

10 out of 10
August 31, 2022
We use Sales Nav to source leads it provides a broad variety of filters that let us narrow down our search results. It offers insights and …
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Expensive, But Awesome!

9 out of 10
April 28, 2022
I've been using LinkedIn Sales Navigator for the past 5 years now. It's a powerful database tool for customer relationship management, as …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 20 features
  • Advanced search (174)
    8.4
    84%
  • Identification of new leads (172)
    8.3
    83%
  • List quality (168)
    8.3
    83%
  • Company information (172)
    8.0
    80%
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Pricing

View all pricing

Professional

$79.99

Cloud
per month

Team

$134.99

Cloud
per license

Enterprise

Contact sales team

Cloud

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://business.linkedin.com/sales…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Prospecting

Features related to generating leads and finding new contacts.

8.1
Avg 7.6

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

8
Avg 7.5

Data Augmentation & Lead Qualification

Features around contact data management and lead intelligence.

8
Avg 7.4

Sales Intelligence Email Features

Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.

7.8
Avg 7.5
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Product Details

LinkedIn Sales Navigator Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

Reviewers rate Advanced search and Smart lists and recommendations highest, with a score of 8.4.

The most common users of LinkedIn Sales Navigator are from Mid-sized Companies (51-1,000 employees).
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Comparisons

View all alternatives
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Reviews and Ratings

(1384)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

LinkedIn Sales Navigator is a powerful tool that has been widely adopted by sales and business development teams across various industries. Users have found the product to be invaluable for prospecting, lead generation, and understanding target markets. With Sales Navigator, sales professionals can hunt relevant profiles, find the right connections, and prospect new high-value target personas. This allows them to identify key decision-makers within organizations and make meaningful touchpoints with potential prospects through social interaction.

The product's advanced search filters and database capabilities enable users to run targeted searches based on specific criteria, helping them find the right prospects faster than using regular LinkedIn. Sales teams also use Sales Navigator to gain crucial insights into potential customers, understand strategic accounts, and support customers in existing accounts. Additionally, the tool provides timely updates and alerts regarding client activities, empowering sales teams to stay informed and take proactive actions in identifying and winning new business.

Moreover, LinkedIn Sales Navigator has proven effective in partner and sales prospecting processes. It helps users establish partnership arrangements, understand decision-makers, and gain insights into target industries. The advanced analytics provided by Sales Navigator allow users to leverage LinkedIn postings for better prospecting. By using the tool's features such as InMail messaging and lead lists functionality, users can connect with prospects directly, generate leads, and expand their touches for sales.

Sales Navigator is not only beneficial for sales teams but also for the marketing department. It provides a convenient way to quickly find the right contacts, gather information about companies and contacts, and confirm the accuracy of information. This enables marketers to create targeted campaigns, engage with potential customers, position themselves as thought leaders in their industry, and map out global accounts and business units.

Overall, LinkedIn Sales Navigator has been highly regarded by users for its ability to solve critical challenges in lead generation, prospecting smarter, gaining valuable insights into prospects' job history and responsibilities, improving outreach efforts through InMails, facilitating networking opportunities with like-minded professionals, and streamlining the entire sales process. It has become an essential tool for businesses looking to connect with the right people, generate quality leads, and drive sales success.

Users have made several recommendations regarding LinkedIn Sales Navigator. The three most common recommendations are:

  1. Utilize LinkedIn Sales Navigator for prospecting and lead generation. Users highly recommend using LinkedIn Sales Navigator for finding valid leads and reaching out to prospects. They emphasize its effectiveness in lead prospecting and sales enablement, making it a must-have tool for all levels of an organization. Some users even consider it the best way to do prospecting, especially for targeted ABM campaigns.

  2. Combine LinkedIn Sales Navigator with other tools and resources. Many users suggest using LinkedIn Sales Navigator in conjunction with other email prospecting tools and data scraping tools for a more comprehensive experience. They also recommend considering other products that integrate with LinkedIn Sales Navigator and doing thorough research before making a purchase. Additionally, users advise utilizing the free account on LinkedIn to its fullest before upgrading to LinkedIn Sales Navigator.

  3. Learn how to use LinkedIn Sales Navigator effectively. Users emphasize the importance of learning how to effectively navigate and utilize the features of LinkedIn Sales Navigator for success. They suggest watching online videos, conducting research, and seeking training or coaching from LinkedIn to maximize the potential of this platform. Some users also recommend checking out additional resources provided by LinkedIn such as the Social Selling Index.

Overall, users find LinkedIn Sales Navigator to be a valuable tool for lead prospecting, networking, and social selling. They recommend leveraging its capabilities alongside other tools, investing time in learning its functionalities, and exploring additional resources offered by LinkedIn for optimal results.

Attribute Ratings

Reviews

(1-25 of 130)
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Score 10 out of 10
Vetted Review
Verified User
We use Sales Nav to source leads it provides a broad variety of filters that let us narrow down our search results. It offers insights and connections that I wouldn't have discovered on my own, as well as quick access to people's LinkedIn profiles. We wish to connect with more contacts and prospects, something that was difficult to do with other tools. Since we started using Sales Nav, life has been simpler.
  • A range of filters to choose from
  • Very friendly UI
  • They should add more industry verticals
It provides the best filters to give you the information you need to identify a specific designated contact from a particular region.
Jim Peake | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User
Really disappointing because I cannot pull in Sales Navigator leads and contacts into my CRM which is Salesforce. A complete waste of time in my opinion plus they advertise that you can upgrade but you can't because you have to be able to buy 20 Sales Navigator licenses in order to pull in the data to the CRM which is Salesforce. Defeats the whole purpose of the product and LinkedIn Sales Navigator is now trying to become my CRM and it is not a CRM. Total waste of time I feel.
  • Can't import data into CRM
  • Can't import data into CRM
  • Can't import data into CRM
  • Stop the false advertising
  • Stop wasting our time with the comparisons
  • Stop forcing us to have 20 users a really bad product policy
Great for generating leads however I feel problematic and time wasting because I cannot import the leads into Salesforce. They have the technology to import the leads but a product manager, from my experience, has decided that it does not suit their business unless I buy 20 Sales Navigator licenses. My only problem is I have less than 10 employees and not all would need Linked In Sales Navigator. Extremely disappointing. It feels like Big Tech hates the small business guy.
Vuyile Mthethwa | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
One of the LinkedIn premium products that we use at Happy Hope Dweller is Sales Navigator. This gives us a comprehensive view of everyone in our database and allows us to focus on the highest-priority prospects. We use LinkedIn Sales Navigator in our organization to keep track of customers and prospects.
  • Lead Generation
  • Prospecting
  • Outreach
  • Sales Navigator price point is quite high
  • Flexi payment option could get more clients for them
You should have a LinkedIn Sales Navigator account if you're an active job seeker or if you're a college student looking for internships. You shouldn't have a LinkedIn Sales Navigator account if you're an established professional who's content with your current sales manager, or if you're a business owner who doesn't need to hire any new employees.

Not suited if you don't prospect or personally do the outreaches for your business.
Score 9 out of 10
Vetted Review
Verified User
I've been using LinkedIn Sales Navigator for the past 5 years now. It's a powerful database tool for customer relationship management, as well as hunting new prospective clients. In easier words, it puts order to chaotic TAM. The scope of use-cases ranges from researching to hunting, farming, sharing, searching as well as capturing important notes.
  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
  • Industry Filter: This is one of the things which definitely can and should be improved. Many companies exist on LinkedIn with an incorrect industry mapping. Moreover, I'd love a feature where industry grouping is possible. Online Retail is a primary Industry. And Fashion, Apparel, Utilities, Consumer Goods are sub0industries.
  • Sales Intelligence: ZoomInfo and G2 do this pretty well. Buying signals are provided in various forms and manners for the Sales team, which is something clearly missing in LinkedIn Sales Navigator, or added very recently and still in the nascent stages.
  • Employee Range Filter: Many a time, the results showcased using an employee range filter, differ from the results when checked on an individual basis in the company. This means if I put a filter of fewer than 50 employees companies, the results showcase a lot of companies having more than 50 employees as well.
Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).
Angelica Cleofe | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
It is extremely simple to search for and filter leads. I particularly like the ability to filter companies based on revenue, market, and technologies used (some software apps charge $500 or more for this). I haven't used the email feature yet, but it's convenient to have everything you need for lead generation in one place.
  • provides a great data list
  • easy to install
  • easy to search for leads and filter them
  • The database only includes people who have LinkedIn profiles.
It has aided us in connecting with companies and decision makers more quickly. The ability to search and research is extremely useful, and segmenting decision makers saves time when looking for a specific part of the organization, i.e. Finance, human resources, and so on.
Swetha Ravikumar | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Linkedin Sales Navigator is very helpful for business development and sales generation. LinkedIn Sales Navigator is primarily used for prospecting and prospect analysis such as finding the relevant contact and decision-makers of the organisation. With the help of advanced filters, we can filter out the lead company (account) and lead contact. Used to send emails to the prospect. Sales Navigator helps to identify the company details like location, employees and industries, etc
  • Prospecting
  • Account buliding and finding decision makers of the organisation
  • B2B networking platform
  • Lead generation
  • Recommend lead contact related to the specific industry we are in
  • Advanced search for industry section needs improvement
  • It would be great if provided a activity dashboard
For sales generation and business development, LinkedIn Sales Navigator is a very useful tool. We can do prospecting and lead generation easily which saves a lot of time.
Score 9 out of 10
Vetted Review
Verified User
Leverage SalesNav for prospecting. I love the ability to send messages if you aren't connected to the contact directly and the filter criteria searching for specific job functions or even geography can allow us to be more targeted in our outreach. LinkedIn Sales Navigatorhas great ability to build out lead lists or even prospects for a specific account, and alert you on any activity that may beneficial to use in your messages.
  • searching by job function
  • sending messages to people you aren't directly connected to
  • list building- accounts/ prospects
  • news/ company updates
  • direct integration w/ CRM
  • ability to send video messages to prospects
  • better filter/ search criteria for job postings
it is great for prospecting- being able to filter out prospects and be more targeted in your outreach. Great insights into job growth, career postings, recent employee transitioning roles. I leverage linkedin for direct messaging, and it's great to be able to send messages even if it isn't a direct connection. LinkedIn allows a more personal touch, and helps with the omni channel approach in prospecting.

Score 6 out of 10
Vetted Review
Verified User
Incentivized
To my knowledge I'm the only one in my department who uses [LinkedIn Sales Navigator]. I use it to find out information on clients who I will be meeting (where they went to school, where they've worked etc. to find common interests) and also as another way to network with and meet prospective clients.
  • Searching for prospects. The search functionality is pretty simple and it lets you search for people in a variety of different ways (name, company etc).
  • Messaging clients. While there is a limit to what you can write, it is plenty of space to get your point across.
  • Professionalism. LinkedIn is a well-respected brand, and there is a certain element of perceived professionalism right off the bat (photo, work history, education, and endorsements all appear on profiles).
  • Pricing. LinkedIn Sales Navigator is fairly cost-prohibitive for someone like me who wants to do outreach on their own.
  • Mass outreach. There may be mass outreach available, but because I can really only budget for 30 credits per month, messaging people individually is my only realistic option.
  • Takes time. It takes a fair amount of time and effort to reach out to a limited amount of people each month.
When targeting very specific companies or decision makers, [LinkedIn] Sales Navigator can work. Most people seem to check their LinkedIn messages and many get notifications on their phones when they get an InMail. There is a certain amount of inherit professionalism and trust with LinkedIn. If my company gave me an unlimited budget I would use it a lot more frequently. It's great to make an introduction or connection, build trust, and send the occasional important message or request.
Rod Thompson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Sales Navigator to find new prospects for our business. In today's online world, it can be difficult to zero in on decision-making prospects. Sales Navigator is the best online resource for locating and contacting the individuals (and sometimes organizations) that are our target market.
  • Finds qualified prospects.
  • Suggests other prospects based on your searches (which is awesome!)
  • Offers a comprehensive list of people in any given organization.
  • Makes it easy to contact people in the network.
  • Gives in-depth information on potential prospects.
  • Make the prospect's email available.
  • Lower the cost to use.
  • Offer a more robust app.
We were looking to engage with the NHL for a custom product that is well suited to the league. Sales Navigator was instrumental in helping us find the right people who could make decisions. We developed a product for the QSR world and Sales Navigator gave us a ton of prospects to work with (many of whom have become clients).
Jordyn Leaver | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is currently being used by our sales team- account managers, SDR's and sales reps to help prospect and find new contacts.
  • Confirm and update contact information of prospects
  • find new prospect and email information
  • Increased use of Inmail and sync to salesforce as activities
  • Reporting
  • prospect list building
I think the platform is beneficial to sales reps prospecting into certain accounts and being able to reach out via linkedin- as most people are more likely to read an in mail vs. an email. I do think there are some improvements on what can sync back and forth between salesforce as well as list building and exporting contacts.
Score 1 out of 10
Vetted Review
Verified User
I've implemented and trained two different organizations on using LinkedIn Sales Navigator to identify high-value prospect companies and decision-makers, to uncover insights about the prospects being targeted, and to integrate InMail into outreach sales cadences.
  • Verify titles and contact information
  • Uncover insights about individual prospects
  • Uncover opportunities for networked introduction
  • Pricing is outrageously high
  • Integration with sales automation/cadence tools is OK but has much room for improvement
LinkedIn Sales Navigator is powerful, but I don't recommend it to most organizations, because the truth is that most clients just don't use the features that differentiate it from regular LinkedIn Premium. And trust me, I have implemented Sales Navigator and trained sales teams at multiple companies on how to use it. I've seen big investments in time and money fail to deliver because the hardest thing to change is human behavior.

It doesn't matter whether it's enterprise sales, inside sales, or sales development. Salespeople love LinkedIn Sales Navigator for only a few reasons. These are the features they use:
  1. Great search capabilities that make it easy to discover and research the right prospects
  2. See who's viewed your profile
  3. Integration/syncing with CRM and sales automation tools
  4. Centralized billing and user admin
That's all great, but you don't have to buy LinkedIn Sales Navigator to get #1 or #2, and it's hard to justify the cost of this very expensive product just to get #3 and #4.

Here are the other features that really make LinkedIn Sales Navigator worthwhile, if you can get your team to use them:
  1. InMail: Send up to 150 in one month (because you can roll over unused InMails)
  2. Saved leads, accounts, lists, and alerts (stalking your targets)
  3. TeamLink and TeamLink Extend (leveraging contacts of others in your enterprise)
I have rolled out all of these features to teams at multiple companies. I have built them into sales methodology. I have conducted training sessions with managers and sales professionals. I have published monthly reports showing managers who's using the features, and who isn't. I have told teams that if they don't use it, we're going to take it away. I have tried everything imaginable. What always happens is a spike in usage for a few days, then back to normal.

And here's what normal looks like: For every 100 users, 80% never use it for anything but conduct a search. 10% save a company or a lead. 10% send an occasional InMail. 0% ever come close to using their allotted number of InMails -- even when InMails are part of programmed sales cadences.

For a long time, I thought it was me, but the LinkedIn professional services and training teams that I've worked with have told me that "your engagement looks great... you're doing all the right things..." In other words, just having our users use any of the features at all put us among the more engaged LinkedIn S/N clients.

This is a VERY expensive product. It costs more than twice as much as LinkedIn Premium Business, and most users don't take advantage of the extra features. This is why LinkedIn won't let enterprises license and be billed for LinkedIn Premium Business for their employees (you have to use a credit card). If they did, they wouldn't be able to sell Sales Navigator. It's just not worth it.
VIKAS TIWARI (L.I.O.N) | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Sales Navigator is used in our Business Development department. It is very easy to use and one can customize the filters to narrow down the search. It has reduced the problems of lead clashing, wastage of time. We can even save our account search or lead search so that we can resume from where we had left last time.
  • Dedicated lead research.
  • Dedicated Account Research.
  • Provides news and latest information about the selected industry company and market trends.
  • One can save their research so that it is accessible anytime and is not lost.
  • It would be better if one can view the email address of prospects by default.
  • While searching the leads if the setting allows to send them connection request automatically, it would save a lot of time.
  • If the sales navigator had the option to export all the saved or filtered leads or accounts in an Excel sheet that would be really helpful.
Sales Navigator by far has been very helpful for research part be it territory research, latest market trends in industries, growth news about the company we are following; everything is available, one just have to know how to do the things and things are quite easy as well. We also get digest emails about the important information in case we missed to check on Navigator.
Kelly Wasden | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is currently being used across all of our Go To Market teams within the company and has been for the past few years. It has been widely successful at helping our SDR team to identify additional stakeholders as well as connections within our own company for introductions and making the appointments easier to set. Within our growth team, it has been successful in helping understand what additional whitespace is out there within an organization and then using the messaging feature to start warming up the potential new lines of business. It's helped shed a lot of light as to how large or deep the company is for us.
  • Allows us to map senior level leaders
  • Save leads
  • Set up alerts and notifications
  • Identify users that have moved on to a new company
  • Little to no training
  • So many filters and overwhelming at first
  • Hard to really understand the power it holds
LinkedIn Sales Navigator is definitely expensive, but for us, it is a critical component to our sales first driven organization. Depending on the size of your organization, the cost benefit here is closing just one more sales per rep or additional sales through a warm contact on LI that is mutual, etc. Any company that has a GTM team will greatly benefit from something like this. The main caveat being that the team is trained and knows HOW to use it. I have been at previous companies where people fought to have it only to never use it because they didn't know how to set up certain filters or use it properly.
Yee Yek | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
All of our sales reps use it for social selling tactics. It's candidly it's own market: there aren't many large-enough competitors out there for LinkedIn, and if you want to be able to contact prospects (i.e. people not in your network) on LinkedIn in a meaningful way, then you'll almost always have to use sales navigator. Not that this is necessarily a problem, but just pointing out the obvious: it addresses a problem it makes.
  • InMail
  • LinkedIn Messages
  • Viewing Prospects Discretely
  • [I feel it is] expensive
  • Administration is awkward [in my experience]
As I mentioned, because LinkedIn is so monolithic, it really is solving its own problem so it's the best at what it does. To that end, I would recommend it if your team wanted to do social selling in a professional network. Really understand the sales enablement program you want to have before you purchase though, otherwise [I feel] you could be dumping a lot of money for nothing.
Matthew Bernstein | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator has been deployed across the entire sales team at my company over the course of the last 3 months. In this time, salespersons have used the tool as a prospecting aide, helping to find the right contact and being able to suggest new contacts and/or companies to go after.
  • Suggests new companies similar to companies that you are already working with
  • Sends notification when there is news about a prospect
  • Shows how you are connected to a prospect if not directly connected
  • Salesforce integration
  • Suggestions on leads based on verticals of focus
  • Email daily digest of news related to prospects and potential new prospects to target
It is best suited when you are aware of the client that you are looking to target, yet are unaware of the correct person that you should be reaching out to. It is great in this scenario as it will not only provide the contact but how you are connected to said contact.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Both myself and the CEO are using it to grow the business by finding new leads but also by informing our current customers of recent press and new innovations. I personally use it to find leads internationally--it is a very convenient and reputable platform. I call it the Facebook of the business world because in addition to just finding leads, you can share important information on your feed.
  • Finding leads
  • Good reputation
  • Able to post articles and share successes with contacts in the business world
  • International database--not limited to the USA
  • Monthly pricing
  • Less spam
  • More personalized experience and assistance in writing messages for potential clients
It is very good for finding leads but they do not always respond and it may go into their spam folders. One negative issue is that you will receive spam messages as well.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is used primarily for the sales and sales support departments within our company. We use it to research people and organizations, keep track of what's happening with our contacts in the news, and to identify decision makers and potential champions for our products and services. It's an incredibly useful tool.
  • Segment people by seniority and decision making ability.
  • Keeps you up to date on relevant news and information about your contacts.
  • Segment organizations by size and industry.
  • I hate that the messaging functionality is entirely separate from your regular LinkedIn inbox.
  • Cannabis is not listed as an industry or category despite the sector's rapid growth.
  • Changes to the platform can be frustrating to adapt to.
Social selling is an absolute critical skill for anyone in business development today, particularly given the implications of the coronavirus pandemic on travel and conferences. LinkedIn Sales Navigator is hands down the best platform for business professionals to network and connect with one another. It's great to be able to find decision makers in organizations that otherwise have very little information available about team members on their website.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I used LinkedIn Sales Navigator as both a sales/marketing tool and a basic research tool. In my position, I create content as well as market. Sales navigator is invaluable as tool to track movement and trends across position titles.
  • Find particular titles within Industries - VP of Infrastructure in mid sized manufacturing.
  • Locate unusual skills - Security certified Splunk administrators.
  • Find people who are unavailable to a regular subscription.
  • Locate contacts within a business group.
  • LinkedIn Sales Navigator is very powerful, but not super well documented.
  • The tool does not allow for the export of list names, which is disappointing for a tool at this price.
  • LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.
If you are looking to identify people in industries that use LinkedIn regularly, LinkedIn Sales Navigator is an outstanding tool. On the other hand there are industries where people simply are not interested in posting on LinkedIn. There are particular industries and titles that don't prefer LinkedIn. Many engineering professionals avoid putting their names up or having many connections.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are using LinkedIn Sales Navigator in our sales and account management teams. We are using this as another connection point we have with our customers. This tool is great as it integrates with our customer relationship management platform so we will know if people have left the company or not.
  • Easy to setup and configure.
  • Syncs data from LinkedIn to our CRM.
  • Great tool to reach out for potential prospects.
  • Wish their was a org chart feature built-in.
  • Wish you could map fields from LinkedIn to CRM.
  • More data on how to contact a person at an org, mobile phone.
LinkedIn Sales Navigator is great if you are working to build connections with prospects or current clients. This is a great tool to help build your relationship or find warm introductions at your company with a prospect or if someone leaves the company. LinkedIn Sales Navigator is not well suited if you are trying to do cold calling and trying to get contact information like other emails and phone numbers to call.
Abhideep Jain | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Currently, the Sales Navigator is being used by the Business Development Team members along with a few consulting leaders, client partners (folks who have account mining targets), and almost all senior leaders. For the Business Development team, it is one of the key channels for lead generation in B2B services selling space.
  • Finding related connections.
  • Finding people who can introduce you to someone.
  • Building lead list for targeting at a later date.
  • Ability to download an Excel or csv file of the lead list, account lists, etc.
  • Reporting hierarchy of a person or his/her place in the org chart.
  • Just like "open for work" tag, there could be a tag of "open to talk to vendors for CRM software" etc.
If you are into B2B selling of services or products with high ticket size, LinkedIn Sales Navigator can be useful. It is also useful if you want to penetrate into some specific large accounts and reach out to as many folks in that particular account. Where it may not be useful is when you have a B2C business and cost of reaching out to people on LinkedIn surpasses the ROI generated out of each customer.
Srinivasan V Iyer | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
In our organization, we are using the LinkedIn Sales Navigator in the Lead Generation team alone. The focus is to get the contacts of Enterprise accounts and the respective stakeholders, who can make the purchase decisions, thus helping reach out and making effective reach out and bringing in actual leads.
  • No restrictions on profiles view.
  • Number of invites can be sent are higher.
  • Direct contact and connect with the decision making members.
  • A costly purchase that only huge enterprise can see benefits for that cost and will be hitting the small and medium companies big time
  • Complex and intricate UI, at times, feels cluttered
  • Integration with other software not that much feasible, except for a few limitations with Salesforce
We started using LinkedIn Sales Navigator as a professional tool that can help us reach out to a vast set of audiences, who can help us bring in new business and generate additional leads. Helping work out the details and schedules on a singular platform.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator makes it much simpler for the sales and marketing people at HighRadius to identify the right prospect and chart out the possible reporting hierarchy within an organization. It is been used exhaustively by the marketing folks to find out the right buyer for our product.

Sales Navigator also sends regular updates on saved leads and accounts for us to stay updated on all recent news/builds. The keyword search option makes it pretty to find out the buyers across all levels and geography. real quick.
  • Advanced Keyword Search Option
  • Recommendation on similar leads
  • Accounts list and lead list
  • Smart Links
  • Lot of valuable information. But not intuitive enough for self navigation.
  • Limitations on number of LinkedIn in-mail that could be send.
  • Closed Profile. Limited credit of 25.
  1. LinkedIn Sales Navigator is a great tool for building leads and accounts prospecting lists.
  2. With its advanced keyword search filters, it is quite easy to find out your buyer across targeted geography, levels, functions, experience, degree of connections.
  3. Smart links feature enables to send personalized content to individuals and track if they have read the content pieces or not.
  4. You will also stay up to date on recent news across your saved leads and accounts.
Rubavanan Selvamuthu | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are into the ERP business. US, Canada and Middle East in our prime [area], so identifying the exact users by Product and Industry wise. Only the Inside Sales department using this service more than 4 years. I converted [a] couple of contacts into positive and 1 closed won. [We are] using this service to validating the market for our products.
  • ABM - we can save some of the accounts and track them from scratch.
  • Response rate is more than 60% when we connect through LinkedIn message.
  • LinkedIn Post Search - I use some key words to identify or find information, which is related to my business.
  • Separate dashboard for saved accounts - where I can show the recent activity and Org level changes to the C level.
  • Email ID for the leads.
  • Some more filter for LinkedIn Post search.
Hard Time - I'm in [the] SAP business, there is no product search for SAP in filter. I have to give manual search [for] different key words to drill down the accounts. Middle East records are very low, not to get the exact or current updates from this region. Some times when I try to identify the leads with Name search it's not showing the current person, when I get it in random google search.
May 29, 2021

Very Satisfied

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use LinkedIn Sales Navigator to identify current leads of interest to us, update our CRM system and target prospects.
  • Identifying leads
  • Company latest News
  • Hierarchy Updates / provides updated Organigram
  • More contact details : e-mail / telephone number purchasing options
  • Updates on who is attending what events
  • Connecting Sales Navigator with a platform for calls (i.e SalesLoft)
It is well suited for those who search leads / contacts online ( inside sales/ Business development/ Event Managers)
Less useful for operational personals ( not sales-related functions).
Score 7 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is being used by our Sales department to help generate new leads and business opportunities. It is being used by position levels within the organization--from senior management to entry-level business developers. For us, LinkedIn Sales Navigator has allowed us to increase our awareness, grow our lead pool, and increase our customer base.
  • In-depth lead/account searches
  • Reporting the chain of command
  • Proposing new leads based off of previous interests
  • Ease of use--during the search phase
  • Missing integration with SFDC
  • Lack of ability to edit a message after it has been sent
In my opinion, LinkedIn Sales Navigator is less appropriate for the client and prospect interaction, for example, it's more difficult to see posts made by the prospect than it is on regular LinkedIn. But it is much better suited for identifying finding and mapping new prospects than the regular LinkedIn. It is also less appropriate when it comes to sustaining conversation and sharing content with prospects. If you wish to share content, I recommend an email, but it allows for a quick introduction using email which you know goes directly to their personal email address.
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